Marketing 1: Students begin by covering basic marketing concepts including promotion, sales, economics, distribution, and management. In addition, students will learn and apply professional public speaking skills on a regular basis. All of these marketing concepts will be applied in hands-on projects, such as the drink project. The students create their own drink using the entire marketing process, brainstorming product ideas and eventually creating their own brand, label, marketing pitch, and product.
Advanced Marketing: This advanced course offers a more in-depth look into all marketing concepts, including social media marketing and entrepreneurship. The class focuses on expanding marketing knowledge, preparing for the DECA competition, and mentoring the Marketing 1 students. Students will also work with local businesses for a written research project.
AP Macroeconomics: Students learn all about economics, marketing, and financial management. They study business cycles and learn how fiscal and monetary policies affect the real-world economy. Projects include a virtual stock market game where students will learn how to trade stocks and compete with other students all around the state of Washington.
Student Store: Students fully immerse themselves in a selling environment by taking the responsibility for complete operation and management of the Student Store. This is including, but not limited to, supervision, ordering from vendors, inventory, sales, promotion, and bookkeeping. Selling and customer service is in practice during every lunch period.